I’ve had a number of questions re my comments on direct mail vs. the web as a means of reaching note holders. Did I mean to say that the internet is LESS important than direct mail? Absolutely not. A combination of both mediums is the most effective approach, depending on which market you’re going after. Why is this? Well, when you consider: Continue reading “Direct Mail vs Internet as a means of marketing for notes”
Direct Mail vs Internet as a means of marketing for notes
