Getting Published Means Getting New Business
Now, getting yourself published couldn’t be easier.
One of most powerful image building, business-getting techniques is to have an article with your name as the author published in a newspaper, magazine or newsletter, or on a web site. Everyone knows the benefits of getting published are enormous. First of all, when an article appears with your name in the “byline”, you establish instant credibility.
You’re immediately perceived as a leading expert in your field, a consummate professional, a person who is knowledgeable, reliable, established and respected.
In short, you become an expert source of information, education and opinions about issues in your field. Make no mistake about it! As soon as your first article appears, you will be well on your way to becoming a well-known, established and accepted authority in your field. And, once your name starts to appear in print more frequently, you can be reasonably assured that more business will surely come your way. Getting published is particularly beneficial for discount cash flow specialists. Because the public is always hungry for financial information, there are unlimited opportunities to submit articles that inform and educate the public and other professionals about the field.
Publish or Perish
No doubt you’ve probably heard that expression before. It’s one of those expressions like “out of sight, out of mind”; kind of trite, but true nevertheless. You know from experience that if you want your phone to ring… to make more money… to grow your business… you have to keep your name in front of prospects. If they don’t see your name, and see it often, they simply won’t remember it. This means the more times your prospects see your name, the more they’re likely to think of you when the time comes to sell a note or other cash flow instrument. To succeed, you must get your name in front of as many prospects as you can, and you absolutely must keep your name in front of them as often as possible… as a constant reminder to get them to remember you.
Getting a few articles with your name as author published in your local weekly newspaper is an extremely impressive way to get notice and achieve favorable recognition. Not only does it get your name out, it demonstrates that you know what you’re talking about. The implication is that the publication in which your article appeared has effectively endorsed you as its expert on the topic. If it got published, it must be good. Getting published immediately positions you as a leader in your field and gives you a decisive competitive edge that you can use effectively to increase your business.
Getting More Business
Besides attaining immediate recognition as a leading expert in your field, getting your articles published has many other benefits that will help you grow your business. Once your article has appeared, it automatically becomes a very powerful business-building tool you can use in marketing and public relations efforts. For example, you can reprint your article, include it as part of your public relations press kit, and make it a part of your general business promotional arsenal. You can send it out to your current clients as part of a regular mailing. You can include all of it or part of it in your newsletter. You can post it on your web site in for visitors to download and print, and include with your handouts at out at your next speaking presentation.
In fact, having a few published articles will help you book speaking presentations, get higher recognition at professional meetings and events, and to help obtain a wide range of additional publishing opportunities. In other words, once you become a published writer, new opportunities for doing more business abound.
Here’s a Dirty Little Secret
At this point you’re probably saying to yourself, “This sounds great. I understand all the benefits of getting published. I can see how it could help my business grow, and I’d love to do it. I’d like to see my name on published articles. I’d like to gain the prestige and recognition that comes with being a published writer, because I know those articles will help me get more business and generate lots of new opportunities. There’s just one problem- I hate to write.”
Well, guess what. You’re not alone! Lots of people hate to write, can’t write or won’t even take the time to try. Just forget about it! The truth is that most business people, besides being very busy, hate to write. Know what – it really doesn’t matter whether or not you like to write. And it really doesn’t matter just how good of a writer you are. You see, regardless of your desire to write or your writing skill, you still can get an article with your name in the byline published in a credible publication. It’s a fact – not every professional is a professional writer. And that’s perfectly OK. The truth is you don’t have to be professional writer. Most professionals aren’t. But that doesn’t stop them from enjoying the benefits of being a published writer.
You see, here’s the dirty little secret: you don’t have to love writing and you don’t have to be a writer. The reality is that you can still enjoy all of the benefits that go with getting articles with your name in the byline published without ever having to write one yourself. That’s right. You still can enjoy all of the powerful, proven benefits of being a published expert without having to write one word yourself. Now that you know the secret, that you don’t have to write one single word of the article to get it published with your name as author, here’s what you have to do to get started.
The Impossible Made Easy
One way to get started is to do what many professionals who regularly get articles published under their names do: hire a professional writer to “ghost write” the article for them. This is a very common and widely accepted practice. You’d be extremely surprised to learn just how widespread it really is. Here’ s how it works. Generally, you supply the “content,” main ideas and facts and as much background information on the topic as may be necessary to make informative and interesting. The professional writer pens a draft and reviews it with you for fact-checking and accuracy. Once you’ve gone over the draft, or as many drafts as needed, the writer prepares the final draft for your final approval.
When get the final draft, you put your name on it as the author of the article and forward it to the publications you’ve selected to submit it to. This works out fairly well because you will generally end with a higher quality article, which in turn of course, gives it a much better chance of getting published. Keep in mind the much better the article, the more likely it is to get published. This also opens the door for the publication to give priority consideration to other articles you submit in the future.
While using a professional is one way to get the job done, hiring a professional writer isn’t cheap. Depending on what part of the country you live in, freelance writers or public relations specialists can charge you anywhere from $350 – $500 or more for one short article. Of course, to many business owners, that may seem expensive for just one article. And in truth, if you decide to pursue “getting published” as part of business getting strategy, you’ll need more than one. Experience has shown that producing only one article and then stopping is definitely not the best approach.
The best approach is to do a “series” of at least three articles. You see, once you get one article published, chances are that the publication will also consider publishing more of your articles. Using a series approach benefits both you and the publication. The publication benefits because its editors can plan in advance. You benefit because you are assured of the added exposure and increased prestige and credibility that results from being published on consistent basis. So, if you’re going to plan to hire a professional, you should also plan to increase your budget accordingly.
On the other hand, there is a more economical alternative. In fact, it’s so affordable, that if you’re really serious about enhancing your professional image and taking your business to the next level, you can’t afford to pass this powerful strategy up. So here it is; the fastest, easiest and most affordable way to get yourself published in your local media and establishing yourself as an authority in your field.
Three for Less than the Price of One
Now, for the first time, you can purchase a complete series of three ready-to-use, professionally written articles along with a complete guide that will help get published. These articles have already proven to have a high interest factor. They’re informative, easy to read and understand. But the best part is that all you have to do is put your name on each one.
These three professionally written, easy-to-understand articles are targeted to consumers and discuss the many benefits of using seller take-back financing when selling a property. Each article is brand new and each article has been very carefully crafted to explain in simple, everyday terms why using seller take-back financing to sell a property makes sound economic sense regardless of current market conditions. All were designed to help promote creating and selling notes. All were designed to help you position yourself as your community’s leading expert in the field.
Article 1 is entitled “Don’t Sell Your Property Without It.” It explains in very simple layman’s terms the basics of seller take-back financing techniques, why they’re so popular, and the financial benefits for both buyer and seller. It reveals how a seller can more money and more quickly close a deal using this powerful technique.
Article 2 is entitled “Get More for Your Property.” It discusses how to get the highest possible selling price for a property with seller take-back financing. Using actual real world examples, the article clearly illustrates how it works, and how a seller would ultimately make much more from the sale of property using this long accepted financing strategy.
Article 3, “Cashing Out,” describes the many ways an owner of a seller take-back note can get immediate cash for the note. It outlines a number of practical options note holders can choose from when they want to obtain immediate cash for their notes.
As you can see from the descriptions, all of the articles are promoting the creation and sale of notes. And having your name on these articles makes you the expert in the field and a likely candidate to be consulted on the topic by consumers, other professionals such as attorneys, accountants, and brokers, and other media people looking for a quotable source, presenting additional publishing opportunities.
Editors of local papers and other publications will find these that these articles prime candidates for publication because the topics have wide appeal to their readership. Not only are these articles designed to be published and get read; they were designed get your name known in your marketplace and to enhance your business prospects.
In addition to getting three top-notch, professionally written articles that you can use right away, you’ll also get complete instructions on how to submit them for publication along with a guide containing ideas and inside tips on using publishing to build your business. In other words, you’ll get everything you need to launch yourself as a published writer, just like the pros.
Here’s the Deal
If you were to hire a pro to produce three articles of this high a caliber, you would have to spend anywhere from $1000 to $1500, or even more. And that doesn’t take in account the all the time, work and effort required on your part to provide a professional writer with enough “education and background material” necessary to produce a quality job.
Now, in case you’re thinking you could have a college student to do it for a lot less than a pro, you better think again. It’s not because there’s a lack of talented college students – there are plenty. Sure, they’d probably cost a heck of a lot less than a real pro. But after you add up the time, extra energy and aggravation you’d wind up going through to get the job done at the level of quality required, you’ll find it just wasn’t worth it. You could save a few bucks, but the loss of time and added stress just isn’t worth it in the long run.
That’s why this money and time-saving offer provides you with the best alternative to hiring a professional or wasting your time and hard earned money with an amateur. When you invest in these three professionally written articles, not only will you get your money’s worth- you’ll get results.
And when you purchase this proven series of three professionally written, ready-to-submit articles, you’ll also get complete instructions on how to get them published along with additional promotional ideas and tips included in the low introductory price below.
So don’t waste your time or money. Get started right today. Everything you need to implement this powerful business-building program is contained on the CD: “Getting Published: A Surefire Way to Build Your Business.” The articles are supplied in editable form and the guide explains how to personalize them for your use.
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